Royal Caribbean named André Pousada, the former Brazil Sales Director, will become the sales director for Royal Caribbean in Mexico starting in July.
Mexico is considered a strategic market for Royal Caribbean because of the value and potential of the cruise market, so having the right plan in place there is critical.
Pousada has a career of over 22 years in the tourism industry, including experience in agencies, tour operators, airlines, hotels and cruise ships. At the same time, he developed his career in Academic SENAC, one of the leading Universities of Tourism and Hotel in Brazil.
Pousada commented on his hiring, "I am very pleased to have the opportunity to get in front of Royal office in Mexico. It's a challenge for me to lead this project, Mexico is a country of great opportunities is a key element for the cruising, so we want to develop a series of actions and strategies that benefit the Mexican cruise and in turn, our sales reflect within Mexican territory. "