Royal Caribbean is bringing back its sports and fitness program for this year's cruise season, called "Royal Life". With cruises out of Santos, Brazil on January 27 and Rio de Janeiro on January 28, the goal is to combine leisure cruise vacation, wellness and health care. On board, passengers will be able to exercise, attend lectures on nutritional counseling and relaxation.

For a week, adults and children will hold various activities overlooking the sea and the beautiful beaches of Brazil. The cruise participants will attend spinning classes, rhythms, hydrobike, pilates, yoga (at sea and ashore), kids yoga and contest for the whole family. To help keep in shape, the ship's menus will have options for eating lighter and healthier. In this new edition to be in charge of new partnerships between the Royal and renowned professionals in the areas of sports, wellness and nutrition

The Royal Life cruise costs from R$ 203.80 10x + R$ 81.52 per person, no fees, inside cabin double. The feeding schedule and activities are included.  

Royal Caribbean has selected Gianni Rotondo to lead Royal Caribbean's Italy office and be in charge of the development of the Italian market. Lina Mazzucco held the position with Royal Caribbean Italy since 2005, and will pass the baton to Gianni Rotondo, who has joined Royal Caribbean three months ago.

"After 6 years of activity in this great company I decided it was time to leave to pursue other routes. I carry with me all the experiences and challenges, the people with whom I have worked in recent years and the rewards, including one of all: to have ten times the number of Italian guests on our ship," says Lina Mazzucco "hope Gianni professional satisfaction and the same passion. "

With over 30 years of experience in the travel and a degree in Law, Round arrives from Atahotels Royal Spa, an independent Italian chain of hotels, where occupying the role of commercial director. Before that, he was general manager of the Northern European markets in London and Alitalia CEO of lastminute.com Italy, and CEO of Easy Market Spa.

"The Italian market has experienced strong growth in demand from consumers Italians, for all the brands of Royal Caribbean Cruises Ltd and Royal Caribbean International in particular." Said Michael Bayley, executive vice president, international, Royal Caribbean Cruises Ltd. "We have great confidence in the new general manager. Gianni has all the personal qualities and professional and managerial skills that we need to pursue our growth strategy in Italy."

"It 'an important time for growth of the Italian market," says Gianni Rotondo, " and European company, which will expand its activities in 2012 with 23 new ports in seven countries. This result is undoubtedly the result of passion and commitment with which Lina Mazzucco has guided the company in recent years. Following the precious example of Lina, who preceded me in this challenge, I will do my best to give further impetus to the company and increase brand value. "

The Genoa office of Royal Caribbean has about 30 employees, including sales, marketing and business operations, management of the 3 brands: Royal Caribbean International, Celebrity Cruises and Azamara Cruises Club.

Mariner of the Seas in March has arrived for the first time in the Mediterranean to Civitavecchia, where he remained until the end of October, offering 7-night cruises calling at Cannes, Ajaccio, Barcelona and Palma de Mallorca.

At Royal Caribbean's second quarter 2011 quarterly results yesterday, Royal Caribbean announced an accounting error that has resulted in double digit drop in Royal Caribbean's stock price.  Today, corporate litigators Bronstein, Gewirtz & Grossman, LLC is investigating potential claims concerning whether Royal Caribbean and certain of its officers and directors have violated federal securities laws.

Royal Caribbean had said it would have to revise prior statements because of an error in the way it accounted for interest expense for amortizing financing fees. It reduced its full-year earning guidance by 10 cents per share even without the accounting change, and by 20 cents per share with the change. On this news, shares of Royal Caribbean plunged 10%, or over $3.25 per share.

MSNBC posted a column lamenting the decline in the amount of food that is included on cruise ships these days and used Royal Caribbean as an example. Citing the increasing cost of specialty restaurants, author Sean O'Neill pointed out how cruise lines like Royal Caribbean are emphasizing more and more the specialty restaurants that cost extra.

The large part of O'Neill's point was centered around Rita's Cantina and the Seafood Shack, found on Royal Caribbean's Allure of the Seas (among other ships not mentioned). 

Passengers used to pay $8 for meals at Rita's Cantina, for instance. They'll now pay a fee of $3 to dine at the restaurant and then pay a price for each item ordered a la carte, too. The 15 percent gratuity isn't included either. 

O'Neill feels that neither Rita's nor the Seafood Shack constitute "premium restaurants" and the quality of the food is low enough that it ought to be included in the price of the cruise.  Adding insult to injury, O'Neill points out that the prices have gone up too with Royal Caribbean's recent decision to charge a restaurant fee and an a la carte charge.

What really concerns O'Neill is the path he thinks the cruise lines are going down of serving worse and worse food in the main dining rooms so that guests will feel more inclined to pay extra for the good food.

Yet the danger here is that all cruise lines will begin to serve sub-standard food in their main dining rooms. After all, by making the dining hall experience less attractive, a company can make more money by upselling customers on fee-based meals elsewhere on-board.

O'Neill was sure to point out that this trend isn't limited to Royal Caribbean, he was simply using it as an example of a trend happening all over the cruise industry.

According to a Wikileaks message released by the site, the Bahamas government attempted to convince Royal Caribbean to build a cruise port on the island of Great Inagua, exploiting that island's 50,000 pink flamingos.

The message from February 23, 2004 indicates former Bahemian Prime Minister Perry Christie met with United States Ambassador Robert Witajewski and discussed the plans.  Christie was hoping Inagua's flamingo population would give the island a competitive advantage in attracting cruise ship passengers.

Witajewski's report to Washington also mentioned, "The Prime Minister also revealed that he was in negotiations to conclude an agreement with Royal Caribbean Cruise Line to build a deep water port at Great Inagua".

The report continued, "Though the island is currently barren, it is home to more than 50,000 pink flamingos, a huge Morton Salt plant and at least one nice beach. He was hoping that the flamingo national park would provide cruise ship passengers with an interesting diversion to the normal Caribbean port of call.

"Christie took on board charge's suggestion that costs of constructing a base on Great Inagua could effectively be reduced if any Royal Caribbean construction were to be made part of the Government of the Bahamas' plans."

That refers to plans also unveiled by Prime Minister Christie to construct a strategic Defence Force base at Inagua, in an attempt to combat drug and illegal immigrant trafficking, plus fisheries poaching.

Royal Caribbean Chairman Richard Fain spoke with CruiseMates about the company's decision to move more of its ships to Australia and the reasons for the change.  

In 2012, 2 Royal Caribbean ships (Rhapsody of the Seas, Radiance of the Seas) and 2 Celebrity ships will call upon Australia for a number of cruises.

Asked about the potential for over-saturing the Australian cruise market, Fain seemed confident that Royal Caribbean could easily adjust, "Keep in mind the flexibility of our product. If something does not work out we can always change our plans and put our ships somewhere else."

Asked if Royal Caribbean considers what other competitors are doing or if the decision to move ships to an area is based purely on Royal Caribbean, Fain responded, "We really just look at our own brand."

A large group of senior policymakers from Liguria and Genoa, with the Mayor Marta Vincenzi, Claudio Burlando, President of the Region and President of the Port Louis Merlo, welcomed with great enthusiasm the first stop in Genoa of Royal Caribbean's Mariner of the Seas.  Mariner of the Seas will make seven stops during this summer, while 14 are expected in 2012, for a total of 60,000 passengers.

In addition, as announced by Lina Mazzucco, general manager Royal Caribbean in Italy, "the company could become a shareholder of the passenger terminal of the Maritime Station, saw the new commitment of the port of Genoa."

At the first port of Genoa, Mariner of the Seas was also the scene of an opportunity to present the Royal Caribbean's partnership with the Telethon Foundation, a group that conducts research on genetic diseases.  Along with the testimonial of the initiative in Genoa - Olympic gold medalists Valentina Vezzali, Juri Chechi, Antonio Rossi. Royal Caribbean's Director of cruises in Italy, Lina  Mazzucco has provided details of the collaboration, which will be held with regular donations by Royal Caribbean, charity dinner on board ships arriving in Italy, and hospitality on board for the regular meetings of researchers from the Foundation.

Royal Caribbean's associate vice president and general manager of Royal Caribbean in UK and Ireland Jo Rzymowska spoke at the Association of Women Travel Executive’s  Sunset Cruise and she emphasized the importance of diversity in the workplace.

When Rzymowska says diversity, she's talking about age, gender and experience diversity as the key tools to make a business successful and not gender quotas for the board.

“I feel strongly that women should earn their way onto the board, rather than through quotas. It’s not about how many women or men there are but about the diversity of the team.Too much of one thing isn’t good for you. Diversity of team, age, experience and new blood – that’s what makes a business.”

“There are lots of women in senior roles in cruise. Being a woman hasn’t hindered or helped me. Age and gender don’t matter. It depends how valuable you are to the company you work for.”

Royal Caribbean's Legend of the Seas will sail out of Xiamen, China as its homeport for the first time with its maiden voyage on Oct 19, 2011.  The cruise will feature five days and four nights itineraries.

Xiamen will become the fourth Chinese city Royal Caribbean has chosen to be a homeport once it conducts its cruises in October.  For its first cruise, Legend of the Seas will visit Hong Kong and Taiwan.

Royal Caribbean will continue to serve China with regular service in 2012 and will also add Voyager of the Seas to the mix as well later in the year.

A list of speakers for the TTA Worldchoice conference has been announced, which will take place at PortAventura from September 23-25.

Among the list of speakers, Royal Caribbean's associate vice-president and general manager UK & Ireland, Jo Rzymowska, will be part of the conference as a speaker.

Simon Hargreaves, managing director of TTA Worldchoice said: "We have a robust agenda with a number of excellent speakers both from within the trade and outside.

"The agenda has been designed to ensure that those attending get as much practical and tangible output as possible, and I am confident that they will leave PortAventura feeling inspired to use new marketing techniques to reach new customers, whilst building even stronger relationships with existing ones."